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News Notes


Be Prepared to Tell Your New Construction Buyers Why They Need You

Posted January 07, 2007 12:01 PM by Connie Talcott Smith

newconsearch.com supports agency. We think Realtor Services are an essential part of every real estate transaction and we plan to support our Premium Agent subscribers with words directed to buyer prospects.

Here is a recent article that will give you a few ideas to share with your prospects:

Why You Need A Real Estate Agent When Considering New Construction

There are two good reasons to use a Realtor when considering a new construction purchase. First, the real estate professional will help you sort out the best possible choices. Secondly, the real estate professional will help you get the best possible service from the builder.

Most developers and custom homebuilders welcome the brokerage community in introducing their product to buyer prospects. They know the experienced professional has pre-qualified the prospect and is showing them appropriate properties. This saves time and effort on the part of the developer's sales staff.

Broker commissions are part of the developer's total marketing budget and are NOT added on the price of any given property. Buyers commonly have a misconception that they will pay a higher price if represented by an "outside" agent. If this were true, builder relationships with brokers would break down quickly and at a great loss to all parties.

Once you and your agent determine appropriate projects to visit, you should expect your agent to do the following:

  1. Set up an appointment with a member of the developer’s sales staff so that you will be warmly received in a timely fashion.
  2. Help you make comparisons among the models offered.
  3. Have in mind for you the possible resale value of a given lot and model.
  4. Help you evaluate any of the builder’s “specials.”
  5. Recommend legal review of the builder’s contract so as to reduce the likelihood of “surprises” or disappointments and to make sure your interests are properly represented.
  6. Accompany you on a final “walk-through” before closing, providing an extra practiced eye in spotting overlooked details in the final stages of construction.

By having your interests represented, you are far more likely to enjoy quality service in your home purchase from introduction through closing and occupancy of your brand new residence.




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